PROJECT

VILNIAUS MARATONAS

THIS WILL BE YOUR ULTIMATE RUN

Mobile App, TVC, Print, OOH, Radio, Internet, Medals

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TRUE STORY

DESIGN AND BACKSTAGE

We loved doing this, because we love running.

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INFORMATION

Strategy

The best motivation to participate in marathon is to prove yourself that you can do it. All tools of campaign aim to motivate runners to take this challenge and make the personal best.

Design

All campaign was made to be recognizable, clear and desaturated. To show what's happening inside running man, we chose double exposure effect in video, print and other visual elements of campaign.

CREDITS

Film crew

Producer: Vytautas Navikas
Operator: Julius Sičiūnas
Director: Justas Ramanauskas
Light: Cinevera
Camera: Cineskopė
Camera technician: Gediminas Vancevičius
Post production: Vytautas Vincevičius
Sound: RoofSound

Other projects

CONTACTS